EMAIL MARKETING: What is it? How does it work?
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Email marketing has become one of the most powerful, budget sensitive ways to reach your customers. Dana Barry Web Design has mastered the art of finding ways to reach your customers with little to no cost to you. There are many ways to achieve the same results as highly expensive campaigning, without the sticker shock of an unreasonable price tag.
How Do I get Started?
First, you need a qualified email list or database of customer contacts. Qualified means people who have 'opted in' or agreed to receive communication from you and/or your company. Maintaining this list is a vital part of your campaign success. We at DBWeb Design have programs to manage this for you, or can show you how to do it on your own.
Promotions/Designs/Sales/New Items:
Second you come up with your campaign idea. For example, an item is on sale, or you have a new product, news worthy information about your industry etc... You work with your designer at DB Web Design and we create a beautiful, affordable digital postcard announcing your campaign.
SEND!
Finally, we take your list, and blast out the email! Your response will be amazing, see our email portfolio to view some of our email work. You will receive calls, emails and inquiries about your campaign and just watch business increase!
Reports:
Dana Barry Web Design will provide you with reports from your campaign including how many people opened the email, forwarded it to a friend, who clicked from it to your website, and so much more.
Why email and not print?
With the global effort in going 'green', why use paper when you can send it digitally? But even more important is that it's free! There's no printing fee, no paper fee, no postage and handling services. It's one flat fee for your design and out it goes, so you can put that extra money back into marketing your business or any other avenue you find it would be better used!
These designs below are newsletters and email ads for new products, services and/or sales that are emailed to your client list at the frequency you determine. This could be weekly, bi-weekly, monthly or quarterly. The drive a significant amount of traffic to your site, and increase exposure to your business in the best way possible....Free!
Click the designs below to scroll through the gallery of Email Marketing Campaigns